Prabowo, Ari, Yahya Tanjung, Emteta Litka Enzelia, Rosita Bangun, Hengki Mangiring Parulian Simarmata, and Etty Sri Wahyuni. “Eksplorasi Promosi Berbasis Social Media Marketing Dan Brand Image: Identifikasi Impulsive Buying Behaviour Melalui Customer Engagement Pada Konsumen Brand Fashion ZARA Di Kota Medan”. Jurnal Dunia Pendidikan 6, no. 3 (October 28, 2025): 727–747. Accessed October 4, 2026. https://jurnal.stokbinaguna.ac.id/index.php/JURDIP/article/view/4431.